Hosts should get to be hosts.
HostUpp was not born in a startup lab but in hotel operations: out of missed calls, expensive night shifts and the question why good service at 3 am should be a privilege.
Built in a hotel, not dreamed up for one.
A hotel operation like thousands of others: the phone rings into the void while guests are checking in. At night, the guest simply books on the portal, commission included. And the night shift costs a salary for a handful of real cases per night.
Instead of buying software nobody wanted, we built it in the middle of live operations: a digital employee who answers calls, works in the hotel system and hands over cleanly in the morning. Tested by real guests, corrected by real front desks.
The tool became a product, and the project became HostUpp GmbH in Düsseldorf. The standard stayed the same: software a hotelier takes seriously, not a demo that shines at trade fairs.
Big-chain service, for every hotel.
24-hour staffing, a revenue team, a guest relations department: hardly any hotel can afford all of it. Guests expect it anyway, at every hotel. Our answer: digital positions instead of unaffordable shifts. You hire what you are missing and keep what makes you who you are.
Hire your digital staff.
Four principles, no footnotes.
Division of labor, not replacement
Our positions take the 3 am calls and the third routine question about arrival. Empathy, special cases and a host's instinct stay with humans. In every comparison on this website, the human wins the last row, and that is deliberate.
See the comparisonYou stay in charge
Critical actions wait for your approval, every action is documented, and an emergency stop is part of the package. Trust is built on control, not promises.
Honest about the AI
Your guests always know they are talking to an AI assistant. Not because a law demands it, but because deception is no foundation for hospitality.
On European soil
Developed and hosted in the EU, GDPR-compliant, with a data processing agreement and e-invoicing. Your guest data is a trade secret, not training material.
Meet us where we are at our best: in operation.